PROJECT — HAGEN
SCOPE OF WORK — BRANDING & COLLATERALS
Hagen is a mindful coffee concept rooted in the quiet elegance of Abu Dhabi’s Marsa Al Bateen.
The brand blends curated calm with elevated design, created with a focus on takeaway, yet crafted for presence.
From the earthy palette to the refined identity, every element reflects a devotion to stillness, simplicity, and humble connection.










